Thrive Together: A Workplace Inclusion Campaign

When strolling through a greenhouse you may notice that each plant comes with its own care requirements. Some need humid, shade while other prefer hot, errid environments. Some need lots and lots of water, while others will rot if they received the same amount. In order for these plants to thrive their individual needs must be met. This is similar to team members in the workplace. This campaign used the comparison of plants and team members to create an inclusive workplace campaign. During the research phase, it was discovered that 56% of team members with autism felt as though they were being treated differently than their coworkers, so it was vital to create a campaign that unites rather than divides.